How to choose an SEO friendly Domain Name
Is it really important to choose an SEO friendly domain?
Does having an SEO friendly domain name achieve success for your website?
Is it true what people say that Search engine rankings receive a remarkable boost from domain names that include keywords?
Would having an SEO friendly domain name help you entice your target audience?
Here are simple steps from a web marketing company you can follow when choosing a domain name:
Should you insert Keywords in the domain name: It is an ongoing talking point amongst SEO Specialists whether having Keywords included in your domain name will bring about successful rankings for your website.
Keywords in the URL address of your web pages help contribute to better rankings for your individual web pages. It has been said that Google indexes keyword loaded URL pages faster and the website theme then appears uniform throughout.
So why not have a domain name that includes a keyword help with your SEO process and possibly achieve a better Click Through Rate (CTR).
Keyword-rich domain names can serve as sign post and build strong website-niche relationship.
Choosing a top level domain (TLD) name
TLDs (top level domains) continue to be an important purchase, especially .com (the most extensively used TLD).
It is recommended you aim to purchase this most popular domain extension, followed by securing your .co.uk domain extension. A good reason for this is to secure your brand and not have anyone riding on the back of your website succcess. Your .com will also indicate to those who want to do business with you that you are seen to be 'globally focused'.
SEO friendly Inbound Links to fuel your domain name
Getting inbound links to your website is highly recommended since these play a considerable role in SEO. Put in place on other websites deemed important anchor text keyword-rich inbound links that are SEO friendly.
If your website is devoid of SEO friendly inbound links, the search engines might think your website has no relevant content. The inbound links that you acquire must be quality inbound links pointing to your domain name or inside page URL address. Poor inbound links can adversely affect your SEO endeavors.
Buy domain names that are easy to remember
Domain names should be short and easy to remember. You want your customers to be able to recall it fast and not have to think about it too much. Avoid tricky and complicated domain names as they might work against the success of your online business.
Rules for choosing the right Domain Name
It's recommended that you avoid hyphenated domain names as all they do is give rise to a large number of complications.
Potential prospects could end up forgetting the positioning of hyphens in the domain name very easily, and this could be be very detrimental since a large number of your visitors can be misled to other similar named websites.
Where to Host your domain name?
You must host your domain name in country of origin. Google does provide a tool to help you GEO TARGET the country you wish to target should you find your .co.uk domain hosted in Germany. So, the GEO TARGET tool in Google Webmaster Tools is meant to solve this. But tests have shown its much better to actually have your .co.uk domain on a UK server. Whilst you might seek to attract a global audience your core customer base is likely going to be in the UK if you ar a UK registered business.