Achieve OnlineXcellence with your ecommerce or brochure website.
OnlineXcellence is about knowledge transfer and empowering Chief Executives, Managing Directors and those who have direct responsibility for their company's online marketing activities. Its about education and delivering a skill set that even todays best marketing graduates are not leaving university with under their belts.
If your website sells products and you feel the website is under performing. consider signing up to the Ecommerce website training program at an OnlineXcellence centre near you. Address the issues surrounding your website and get the knowledge and understanding as to what it takes to market a website online today.
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Read how ICTAdvisor.com went from just thinking about Ecommerce Excellence to delivering OnlineXcellence to all website owners.
Ecommerce Solutions
Today's online marketing challenges sees the need for an advanced ecommerce marketing skill set. Many companies are realising they lack the necessary skills needed if they are to launch and operate a successful website. OnlineXcellence is a program launched first of all in Scotland but it is hoped will reach the global community to help deliver Online Excellence skills to businesses. OnlineXcellence trains your in-house staff that have marketing accountability to put in place ecommerce solutions to support their company's ecommerce or brochure website .
Ecommerce marketing professionals responsible for the day to day management of a website that sells goods online is hard to come by. Speak to any university and the response you typically get is that Internet Marketing changes to fast to fit this necessary training element into an academic year.
Managing any type of website needs a number of additional skills that are yet not taught in our colleges and universities.
To become proficient at achieiving OnlineXcellence could take up to a year. Its all about grooming an individual to achieve gaining advanced skills. to properly manage a website and ensure it performs well online and brings return on investment.
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There are some who deem to be "e-marketing professionals" and Search Engine Specialists. But test them on how to take a website to market and have the website pages acheive conversion and there are only a few website developers or marketers who can clearly demonstrate their skill in ecommerce excellence.
It takes more than just a few marketing emails, having a page title tag and a few keywords to have a website rank high in the search engines.
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ICT Advisor.com and its commercial partners are taking the first steps towards developing an ecommerce academy or school, whatever you prefer to call it, that will help company's plan their website design. This is to ensure that when briefing website developers a fit for purpose website capable of acheiving page conversion from visitors engaging with the web page is what is delivered.
ICT Advisor.com partners with Central College Glasgow Scotland UK
This is an online academy ICT Advisor.com and Central College Glasgow have taken the first steps in putting together a program that will deliver ecommerce excellence. Business managers, decision makers responsible for the marketing of their company online will soon be able to attend specially prepared courses that will educate businesses about how to market online using a website.
Brian Mathers MD at ICT Advisor.com says - This program some of which will become part of an online marketing academy will deliver advanced ecommerce marketing skills and provide a website based platform to deliver education and training to individuals wishing to become internet marketing specialists.
Do you require to have advanced emarketing skills?
If you think your website is already failing to attract visitors or traffic, or you are preparing to launch your business online, then you are one of the many businesses today whether located Scotland, England or indeed globally that will be lacking the most unusual set skills that are needed to operate a successful website.
Why is such an ecommerce excellence program needed, well just ask how many websites in Scotland alone are still failing to reach their trading potential and not share in the £4b a month spent in the UK alone online.
CALL 01592 745992 NOW and find out more about how we can deliver the Ecommerce Excellence Initiative Program to your business, or
