Improve Your Search Engine Marketing 2
Internet marketing can also be associated with some acronyms such as SEO which stands for Search Engine Optimisation or SEM which means Search Engine Marketing.
Whether this page talks about Internet Marketing, SEO or SEM it all boils down to one thing and that is getting qualified traffic to your website, and this doesn't mean just trying to get a top ranking. More importantly it is about converting as much of that traffic as possible into sales.
WEBSITE FAILURE OR WEBSITE SUCCESS - YOU DECIDE
There are SEO companies who contact you and there sales pitch is all about offering top rankings for your keywords. However, ICT Advisor.com have seen websites with what were termed as keywords, ranking number one, but not getting a single visitor or sale. This could be down to poor research, insufficient competitor analysis or maybe just poor website planning from the beginning.
Improve Your Search Engine Ranking (2) is offered by ICT Advisor.com to small medium and corporate business. We use this title against one of two seminars on this subject. You can find out more about the other seminar topic at Improve Your Search Engine Marketing 1.
What we offer businesses through the Improve Your Search Engine Ranking program is education and the transfer of advanced marketing tips and techniques, so that your business can be a successful ecommerce or ebusiness. Our services towards your website project can be the difference between 'SUCCESS' vs 'FAILURE for your Internet Marketing SEO, SEM campaign. By working with us we will ensure you have a website that is fit for purpose.
Our customer relationships are long term, they stay with us in the knowledge of knowing that we will continue to educate them. This is done by giving them a good understanding of what success is when it comes to planning, building, managing and marketing a website.
Just see here what people are saying about ICT Advisor.com
I did just want to say thank you though for some inspiring and enormously useful hours of teaching - it's a great pleasure (and sadly a rare one!) to learn so much in such a short period. I'll let you know when I've battled through the mire and got a redesigned site on the way - at least now I've enough understanding on my side to fight my corner.
Jill Henry
Audience Development Officer
Dumfries & Galloway Arts Association
I wanted to drop a quick not to you to say thanks for all the sessions. I found all of them to me most useful and, hopefully, we' can improve our SEO and lower our CPC costs.
Thanks once again
Doug
Alba Consulting
It was not my intention to make you work on a Saturday on our behalf, but I appreciate it very much. Thank you.
I can see a style to what you say and how you say it; Ask the question, provide the answer/solution and link or lead them to the sale product. I will try and emulate your style and follow your lead.
I've been inspired again by your positivity
Robert Paterson
Technical Director
Worry Free IT